Privacy Policy

Introduction

Phoenix Marine Exports and Solution Private Limited (hereinafter referred to as “Aquapulse”, “we”, “our”, or “us”) is committed to maintaining the privacy and protection of your personal data. This Privacy Policy is intended to inform you, the user (“you”, “your”), about how we collect, use, disclose, store, and protect your personal information when you interact with our website www.aquapulse.co.in, our mobile application (if applicable), or any services we offer, in compliance with the Information Technology Act, 2000, its allied rules, and global best practices in data protection.

1. Scope and Applicability

This policy applies to all users and visitors of the website www.aquapulse.co.in, including:

Customers, partners, suppliers, and vendors
Aquaculture farmers engaging with Aquapulse
Individuals applying for jobs or submitting business inquiries
Users of our mobile app or online platforms
Anyone interacting with Aquapulse's digital ecosystem

This policy is legally binding and governs the way your personal information is handled by us, whether provided through the website, over email, in person, or through any third-party platform we use to operate our services.

2. Information We Collect

We may collect two types of information – personal and non-personal data:

a. Personal Information (PI)

This refers to information that identifies or can be used to identify an individual, including:

Full name
Contact details (email address, phone number)
Business name, job title, or company information
Government-issued ID (if submitted for verification purposes)
Location data (if using our services via mobile apps)
Bank or payment details (only when required for transactions)
Any other data you voluntarily submit via forms, emails, surveys, or customer service interactions

b. Non-Personal Information

Includes anonymous data collected through:

Browser type, IP address, device type
Pages visited, time spent, clickstream data
Cookies and analytics (Google Analytics, Meta Pixel, etc.)

This information helps us understand user behavior, enhance functionality, and improve user experience.

3. Purpose of Data Collection and Usage

We collect your data only for lawful and specific purposes. These include but are not limited to:

a. Service Fulfillment

To provide you with requested services, updates on your orders, responses to your queries, and seamless access to platform features such as account login, farmer support, data analytics, and e-commerce services.

b. Improvement and Personalization

To improve the quality, content, and functionality of our platform, including personalization based on user preferences, location, and behavior.

c. Marketing and Communication

To share newsletters, promotional content, offers, service updates, and industry knowledge—only if you have opted in. You may unsubscribe anytime.

d. Legal and Regulatory Compliance

To comply with applicable Indian laws, such as IT Act 2000, Startup India compliance norms, GST laws, and audits, and to cooperate with law enforcement when legally mandated.

e. Business Operations

To assess analytics, user trends, and feedback for business decisions, performance reporting, and operational optimization.

4. Consent and User Control

We collect personal data only with your clear and informed consent. By using our site and services, you acknowledge and agree to this Privacy Policy.

You have the right to:

Withdraw consent at any time
Opt-out of promotional communications
Request access to or deletion of your data

You can reach us at privacy@aquapulse.co.in for all data-related concerns.

5. Data Sharing and Third-Party Disclosures

We uphold strict standards of confidentiality. We do not sell, trade, rent, or lease your personal data. We may share your data with third parties in the following cases:

a. Authorized Service Providers

We partner with cloud service providers, IT vendors, logistics providers, and payment gateways to deliver our services. They are contractually bound to comply with data protection obligations.

b. Compliance with Law

If legally required, we may disclose personal data to law enforcement, regulators, or other authorities.

c. Business Transfers

In case of merger, acquisition, restructuring, or sale of business assets, your information may be transferred with appropriate safeguards.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

Enhance user experience
Remember login credentials and preferences
Analyze traffic and site usage
Deliver targeted advertising (if opted in)

You can manage or disable cookies via your browser settings. However, some site features may become unavailable if cookies are disabled.

7. Data Storage, Retention, and Security

a. Where and How We Store Data

Your data is securely stored on encrypted servers in India or approved cloud platforms, with strict access controls.

b. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected, or as mandated by applicable laws (e.g., tax records, legal compliance).

c. Security Practices

We follow best practices under Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, including:

SSL encryption
Two-factor authentication for admin access
Regular security audits and malware scans
Controlled employee access with NDAs

No system is completely immune to cyber threats, but we take all reasonable measures to mitigate risk and maintain data integrity.

8. Your Rights Under Applicable Law

Under Indian data protection frameworks and global privacy best practices, you are entitled to:

Right to Access: Request copies of your personal data
Right to Rectification: Request corrections to any inaccurate information
Right to Erasure: Request deletion of your data (subject to legal hold)
Right to Restrict Processing: Object to processing of your data
Right to Portability: Ask for transfer of your data to another service

To exercise these rights, please email: privacy@aquapulse.co.in

We will respond within 15 business days.

9. Third-Party Websites and Services

Our website may contain links to external websites, payment gateways, or partner pages. These sites are governed by their own privacy policies. Aquapulse has no control over and assumes no responsibility for the content, privacy policies, or practices of third-party sites.

We encourage users to read the privacy policy of every external site they visit.

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect or store data of minors. If you believe that a minor has shared personal data with us, please contact us immediately to ensure its prompt removal.

11. Policy Updates and Revisions

We reserve the right to update or modify this Privacy Policy at any time without prior notice. Changes will be posted on this page with the "Last Updated" date changed accordingly.

Your continued use of our platform after such changes signifies your acceptance of the updated policy.

12. Grievance Redressal Mechanism

In compliance with Rule 5(9) of the IT Rules, 2011, any grievances or complaints in relation to the processing of information shall be addressed to our designated Grievance Officer:

Email: grievance@aquapulse.co.in

We aim to resolve all grievances within 30 days from the date of receipt.